Do you believe in the power of human ingenuity to solve the wicked sustainability challenges of our generation? Do you want to help unlock it? You belong with us. Join a Canada-wide partnership of industry leaders and practitioners, academic researchers and policy experts, highly-trained convenors, facilitators, and program designers committed to solutions.
Explore OpportunitiesIsmahan is a Toronto-based professional with a background in research, web development, and operations. She has supported startups and nonprofits by improving their digital presence, organizing workflows, and providing bookkeeping support to help teams stay on top of their finances and day-to-day operations. More recently she contributed to a research project that studied how doctoral students work, learn, and collaborate. Ismahan enjoys exploring new cafes in Toronto, rewatching Downton Abbey and attending concerts!
Andrea M. Gal is dedicated to supporting the sustainability of Canadian agriculture. She is passionate about advancing initiatives that benefit farmers, communities, and the environment. For over four years at Wilton Consulting Group, she collaborated with farm and commodity organizations on sustainable agriculture programs and research. She facilitated extensive consultations with industry representatives to develop recommendations on programming and policy updates to best meet industry needs. She is an experienced project manager, overseeing initiatives ranging from field-scale trials to national research projects. Andrea is a skilled communicator. She served as the managing editor of Farms.com, Better Farming, and Better Pork. Here, Andrea built, mentored, and led the editorial team through the expansion of Better Pork to a national publication and the launch of Better Farming Prairies. Andrea also brings a grassroots perspective to her work in the industry. Together with her family, Andrea runs a grain farm and cow-calf operation in southwestern Ontario. She serves as the Vice Chair of Farm Management Canada and as a representative on the Ontario Federation of Agriculture’s Policy Advisory Council.
Communication Specialist, CANZA
I’m here because I believe bold, coordinated action is the only way to tackle challenges as complex as plastic waste.
Holly Hendershot brings over 15 years of experience in strategic communications, public affairs, and organizational transformation. She has led communications for some of Canada’s most recognized organizations, including one of Ontario’s largest pediatric rehab centres and has overseen public affairs and investor relations for TSX- and NYSE-listed companies.
Holly specializes in aligning communications with business strategy, ensuring that organizations effectively engage stakeholders, build trust, and drive meaningful impact.
Holly has been actively involved in the social sector for over a decade, serving in leadership roles such as Board Chair for Habitat for Humanity Guelph Wellington and Chair of Fundraising for UN Women National Committee. Holly is a Certified IAF Endorsed Facilitator and Certified Adaptability and Change Practitioner.
She is passionate about helping organizations communicate with clarity, inspire action, and drive transformation.
Sarah Jay is an award-winning sustainability leader with over 20 years of experience advancing circularity, ESG strategy, and systems change across the fashion, textiles, and consumer goods sectors. With a background spanning journalism, design, and environmental science, and expertise in material health and the forensic traceability of complex supply chains, she is known for creating compelling, science-based narratives, developing innovative solutions, and driving diverse stakeholder engagement.
Sarah has held international leadership roles, most notably as Executive Director of Fashion Revolution, where she worked with brands, policymakers, and civil society to advance transparency, accountability, and the adoption of more responsible material and energy systems in global apparel manufacturing. Her master’s research provides the first and only end-use market assessment of the prevalence of shark-derived squalane in cosmetics.
Her work as a journalist and producer of the Emmy-nominated documentary Toxic Beauty reflects a commitment to elevating the human stories behind toxin exposure in personal care and catalyzing meaningful change through artful, science-based communication across platforms.
Sarah joins the Canada Plastics Pact as Head of Communications, bringing a collaborative, systems-oriented approach to addressing the global plastics challenge. An avid open water swimmer, mixed-media artist, upcycler, and devoted dog mom, she is driven by the belief that circular systems are not only an environmental imperative, but a reflection of optimal design.
With over a decade of administrative and operational expertise, Kelly brings a unique blend of adaptability, intuition, and organizational excellence to her role as Executive Assistant at CANZA. Throughout her career, she has supported executives across diverse industries, excelling at prioritizing competing demands and fostering seamless collaboration. Her experience spans office administration, operations management, and executive support, where she has consistently driven efficiency and elevated team performance. Her approach is anchored in understanding the nuances of leadership, anticipating needs and delivering tailored solutions that enable her team to focus on achieving strategic objectives. Kelly is deeply passionate about cultivating environments where collaboration and innovation thrive. She believes that by working together to implement forward-thinking, practical solutions, we can transform the agri-food system into a model of sustainability and resilience. Guided by a shared commitment to progress, Kelly is dedicated to helping CANZA advance initiatives that pave the way for a more equitable, purpose-driven, and sustainable future.
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The expertise of the Smart Prosperity team is an essential ingredient in Generate Canada’s success–bringing world-leading research and policy expertise to help shape, inform, and guide our Solution Spaces’ work.
Visit the SPI “Our People” page to learn more about their team.